Realtor Questions (Radio House Tour™) Realtor Supplies & Accessories Questions For More General, Technical and Purchasing Questions, click here.
Will My Listings Sell Faster? Radio House Tour™ gives you an advantage over your competition. Research has shown that the majority of information gathered by home buyers comes from driving around the area they want to live in. As they go from street to street looking for yard signs they get just a little glimpse of what the home is like. They may take a few notes and even write down some phone numbers. With Radio House Tour™ they simply tune their car's FM radio and listen to your audio presentation of all the home's highlights and special selling features. Now you have caught their attention for the time the tour takes. Your tour may touch on just the feature they are looking for. Radio House Tour™ will make your listing stick out in their mind and generate calls for you. Even if the prospects drives by at night the picture your tour paints for them will let them see more of the house even though it is dark. - No more lost opportunities because the flyer box is empty or your number is lost among a bunch of other notes.
- Paint a perfect picture.
- Print ad you might be able to say: "large living room" vs.
- Radio House Tour™ you can paint a perfect picture like: "When you walk into the dramatic marble entrance you'll notice an open floor plan which will impress any guest. The formal living room with 12 foot ceilings has a floor to ceiling stone fireplace and natural wood floors where your family can gather for relaxing evenings".
- Better than Sunday newspaper ads. Those ads are gone by Monday - in the trash - Radio House Tour™ works 24/7.
- Timely, when prospects are driving around that is the time to grab their attention and give them information.
- Eliminates unqualified lookers.
- Non intimidating, prospects who are shy or don't want to speak with an agent will consider a Radio House Tour™ home first.
- Radio House Tour™ attracts more qualified buyers.
- Don't Forget, buyers will also get to hear your offer to give their home a Radio House Tour™ -- more listings for you!
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Will This Generate More Leads for Me? Yes, for a several reasons: - Your properties will standout from the others and by that fact alone it will generate more calls which will give you more opportunities to sing up new listings.
- Current clients will love the fact that you are using a more aggressive sales tool to help sell their home and most likely will talk about it with their friends and family (the best type of advertising possible!).
- You get the attention of new prospects who are driving by the property to "check it out" these type of prospects are motivated but have not signed with a realtor yet and your Radio House Tour™ gives them a great reason to pick you over others.
- You now have a tool to win "For Sale By Owner" and Expired Listings. (Read more about this opportunity)
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I Don't Have Any Listings, Can Radio House Tour™ Still Help Me? Absolutely, when you talk with prospects how you are using an effective sales tool that is proven to increase interest, sell property faster and for more dollars, you will get their attention. Especially when they hear that you'll be there 24/7 until it sells. top
Won't I Loose Out on Phone Calls if They Hear the Radio House Tour™? Just the opposite, since you control what they hear you can give them a welcoming message that will entice them to call to see inside without giving away "too much information". Prospects everyday drive by your properties and make a quick decision about the house from the outside and drive off because that's all they could see. With a Radio House Tour™ playing on their FM Radio they now have more information in a non-threatening way. What that translates to you is more calls from more qualified and interested prospects. top
How Can I Use the Radio House Tour™ To Get "For Sale By Owner" and Expired Listings? There are several techniques to win FSBO's and Expired Listings. Go to this page to read more about this opportunity. top
How Can I Use A Sponsor To Pay For Radio House Tour™? Many businesses in your area focus on new home buyers such as Bankers, Title companies, Mortgage companies, Inspection services, decorators, repair services, movers etc. As prospects stop and listen to your Radio House Tour™ it is the perfect time to introduce them to their potential new hometown services and merchants. By using Radio House Tour™ you can introduce these businesses to home buyers in a non-expensive yet effective way. Approach these business explaining that you can place their 15 - 20 second radio ad pointed at new home buyers searching in their local area. The ad can say whatever they want and even recorded in their voice. The ad will repeat about every 3 minutes 24 hours a day all month long. That is 14,400 ads per month per home for just $40. They receive 60 hours of radio time every month for just $40. (You can set the price that is right for your area) You can easily have 2 or more sponsors plus an ad for yourself and only use 1-2 minutes... plus a 2 - 3 minute Radio House Tour™ for the listing. That is a total of 3-5 minutes or recorded time. The broadcaster gives you 18 minutes to record with. (Read more about this opportunity to use sponsors to pay for your broadcaster) top
What Is The Best Way To Demonstrate The Broadcaster? The best way to demonstrate Radio House Tour™s is to bring the unit into the prospects house along with the color brochure we provide. Make sure you have a sample tour recorded and let the unit play. It is best to bring your own portable radio with digital tuning in case the prospect only has low quality analog tuned radios in the house. You can purchase a quality digital tuned radio from most department stores or radio shack for under $40. You can also have the broadcaster transmit right from your car and just bring in the portable radio. This is also an effective way to demonstrate the broadcaster. You will need to purchase the 12v Mobile Power Adapter to do this application. You may want to consider recording a sample tour of the prospects house mentioning the address and outside. This always impresses listing prospects when they hear their house being broadcast. top
Where Should I Place the Broadcaster? The best place to set the broadcaster is in a room that is closest to the street. If it has a second story that would be even better since the higher you get the broadcaster the farther it will go. Placing it in a room closest to the street isn't required but does help, we do guarantee a minimum of 150 feet of broadcasting distance but several customers do report getting 300 to 500 feet. top
What Kind of Support Can I Expect From You? We offer FREE lifetime phone and email support. please go to our contact us page. top
Does This Require a FCC License? No, this broadcaster is designed so you can operate it without a FCC License. For more details about FCC rules, click here. top
Why Broadcast on FM vs. AM? For several reason we use FM instead of AM: - FM transmission is much better than AM because FM isn't subject to the hissing, popping and other noise that AM picks up from lighting, sunspots, etc.
- FM can be sent at much higher audio quality than AM
- Reaching customers in the road a few hundred feet away FM can go just as far as AM.
- AM is an old technology that most people don't use on a regular basis
- AM requires the antenna be constantly adjusted to stay in tune if the weather changes, it gets bumped, etc. With FM you never have to adjust the antenna, plus we use PLL technology so the signal itself never drifts.
- FCC rules for maximum FM and AM transmission distance without requiring a license are exactly the same! (Read more about this from the FCC Public Notice Dated July 24, 1991)
- FCC requires there be space in between each commercial station so they don't overlap, this leaves open channels on both the FM and AM no matter where you live.
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Can I Use More Than One Broadcaster at The Same Location? Yes, but you want to have them running on different frequencies so they don't overlap each other. top
Realtor Supplies & Accessories Questions Do You Have Brochures I Can Show Listing Prospects? Yes, We offer a FREE full color tri-fold brochure you can print on your color printer. If you do not have a color printer you can take the file to a copy shop for printing. With your purchase you will receive access to the resources site which includes your FREE brochure software. Personalized Brochures:
Due to many requests we are now offering to personalize these brochures for you. We will deliver to you a PDF file on CD with your personal / business information on the back page. This gives you that professional look that helps win listings. top
Do You Have Business Card Stickers For My Cards? Yes, We provide you the software to print advertising stickers for the back of your business cards. This makes everyone you give a card to aware that you offer Radio House Tours™. You can print them on your color printer or take the software to a copy shop for printing. You can also purchase the stickers pre-printed on our web site. These stickers apply to the back or your business cards and the software is included on the resources site. top
Do You Offer Logos I Can Use In My Advertising? Yes, Please use only the Radio House Tour™ logos offered. We will provide you the site where you can download them. If you need something different or an odd size please feel free to email us with your need. We have logos for printing such as in 'Home Magazines / Newspapers" and logos you can use on your web site please note they are downloaded differently. top |
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